Monday, July 4, 2011
Tuesday, June 21, 2011
Final Cut Pro X Released to the Public
Today Apple released Final Cut Pro X on the Mac App Store for $299. Also Motion and Compressor, apps that were included in Final Cut Studio, are available in the Mac App Store for $49 each. More information is in the press release courtesy of Apple below.
CUPERTINO, California—June 21, 2011—Apple® today announced Final Cut Pro® X, a revolutionary new version of the world’s most popular Pro video editing software which completely reinvents video editing with a Magnetic Timeline that lets you edit on a flexible, trackless canvas; Content Auto-Analysis that categorizes your content upon import by shot type, media and people; and background rendering that allows you to work without interruption. Built on a modern 64-bit architecture, Final Cut Pro X is available from the Mac® App Store™ for $299.99.
“Final Cut Pro X is the biggest advance in Pro video editing since the original Final Cut Pro,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “We have shown it to many of the world’s best Pro editors, and their jaws have dropped.”
“I’m blown away by what Apple has done with Final Cut Pro,” said Angus Wall, Academy Award-winning film editor. “Final Cut Pro X is incredibly modern and fast, but most importantly it lets you focus on telling your story in the most creative way, while it actively manages all of the technical details.”
At the heart of Final Cut Pro X is the Magnetic Timeline, a trackless approach to editing your footage that lets you add and arrange clips wherever you want them, while other clips instantly slide out of the way. You can use Clip Connections to link primary story clips to other elements like titles and sound effects, so they stay in perfect sync when you move them. You can even combine related story elements into a Compound Clip that can be edited as a single clip. The groundbreaking new Auditions feature lets you swap between a collection of clips to instantly compare alternate takes.
Content Auto-Analysis scans your media on import and tags your content with useful information. Final Cut Pro X then uses that information to dynamically organize your clips into Smart Collections, so you can easily find the clips you want by close up, medium and wide shots as well as media type and the number of people in the shot. You can also tag parts of clips with Range-based keywords to add custom search criteria to your media.
Completely rebuilt from the ground up, Final Cut Pro X is a 64-bit app that takes full advantage of the latest Mac hardware and software so you never have to wait for the next edit, even if you’re working with 4K video. Final Cut Pro X uses multi-threaded processing and the GPU on your graphics card for blazing fast background rendering and superb real-time playback performance. Additionally, a ColorSync-managed color pipeline ensures color consistency from import to output.
Final Cut Pro X also includes powerful tools for audio editing and color correction, and is complemented by two companion apps, Motion 5 for professional motion graphics and Compressor 4 for advanced media encoding, available from the Mac App Store for $49.99 each.
Image Courtesy of Apple
Monday, June 20, 2011
Evernote Peek App Review

Studying is generally not a fun way to spend your time, and certainly something that I particularly don't want to think about (especially during the summer). Although this app that I came across helps to ease the pain of studying. With the help of the iPad 2 and the Smart Cover, this app makes studying a tiny bit more fun. It's called Evernote Peek and requires an iPad 2 and a Smart Cover. But best of all, it's free! It takes the notes from your Evernote account and essentially turns them into flash cards. After you select the notebook that you would like to study from, fold the Smart Cover to cover the screen and open the first flap to peek at a hint, then open the whole thing to see the answer. This app does a great job of utilizing the Smart Cover and is a must have for any student. http://www.evernote.com/about/download/peek.php
Wednesday, June 8, 2011
iOS5 First Impressions and Overview

We were able to get our hot little hands on iOS5. Here's some initial thoughts on Beta 1 of the new iOS.
To begin with, I like the notifications. Apple did a good job with notifications on iOS5, it does well at increasing your workflow on your iDevice. Other than the new notifications and some other "not huge" updates and add-ons to the OS, it's really not that big of an update, I expected a little more from iOS5, however, I am satisfied with it. iMessage works good, and runs well. But Newsstand is not yet up and working. As well as photo editing on the iPod touch 4G, which hopefully we'll see in future updates to the beta.
Overall, it's good, but not great.
I'll be adding more after more use of the software.
-Ted
Monday, June 6, 2011
LIVE WWDC Coverage

10:06 AM: Over 54 Million Mac users. Chart shown up9:48 AM: 10 more minutes til' Steve Jobs walks out on stage!
Sunday, June 5, 2011
Live WWDC Coverage All Next Week

Just informing you that the writers of ETW ( Me, Ted, Drew, And Keaton) will be covering WWDC Live tomorrow and the whole week. Stay tuned for more details. And check back on our site during WWDC for the coverage. Thanks.
Tuesday, May 31, 2011
iOS5, iCloud, and OS X Lion confirmed for WWDC

Today, Apple has confirmed the date and time of WWDC, as well as the products and software being announced. It seems as if iOS5, OSX Lion, and "iCloud," (Apple's new cloud media storage) will run the show at WWDC 2011. This is unusual, knowing that Apple is usually very discrete about what they say to the press.
